This is the page I sent you to from the cover of the book
Preface
The three ideas presented in the book.
1) Create a presence for yourself
2) Put yourself in an employer's boots
3) Technology has changed the job market
Introduction
Introducing your presence pyramid.
Part 1
Context for the 2020s job market
* The GFC is the backdrop
* Technology
* Covid
* How employers think
Part 2
Introduction
Being prepared is the essence of this book.
Research your job in your industry
* Government & recruitment websites
* Google
* Youtube
* LinkedIn
* Do work experience
Avatars
A tool to understand an employer's problems, hopes and dreams.
Linked - introduction
* Find profiles that inspire you
* What not to do on LinkedIn
How to fill in your LinkedIn profile
LinkedIn in depth. Each of the LinkedIn sections explained and some demonstrated.
Why you should maintain your LinkedIn profile
The LinkedIn algorithm looks at your activity as well.
How to network
Its about not building relationships and is neither insincere or manipulative.
I give you a bit of wisdom about how to go about effective networking and overcoming imposter syndrome.
Part 3
Introduction
See the difference that focus makes to Alex's job application. Networking, a cracker LinkedIn profile, and addressing a job's selection criteria all come together.
Your job application
* Researching your workplace
* Your LinkedIn profile as a foundation for effective resumes and cover letters
* Dealing with rejection
Part 4
Turning an avatar table into a graphic
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